Rigid core offerings tout protection from pets and kids alike
By Ken Ryan: Rigid core products with hygienic properties to protect children and pets was a growing trend in flooring even before COVID-19, but in the months following the pandemic, the trend towards healthier floors has accelerated in response to the consumer concerns.
As Doug Jackson, president of CALI, explained, “It doesn’t make much sense to install a rigid core if it can’t be fully and reliably lived on.” CALI is one of several companies offering rigid core products designed for a healthier home environment.
Here are 14 that offer some sort of hygienic property.
ARMSTRONG – POWER STRONG CORE
Empower Rigid Core floors are built with Armstrong’s innovative Reinforced Mineral Core (RMC) to deliver optimum performance in terms of both dent resistance and stability, while remaining 100% waterproof. Armstrong’s Diamond 10 technology makes floors look newer and longer, while being easy to clean.
An extra durable, child/animal-friendly construction is standard in all CALI vinyl floors. CALI vinyl creates a healthier living environment with shelves that are easy to clean and reduce the allergens trapped in some types of materials. A rigid core construction also means much less maintenance and chance of damage.
Consumers can enjoy expanded design options with fewer pattern repeats and an advanced color palette with COREtec Advanced+. Innovative engineering combined with natural craftsmanship provides next-level protection. A recent breakthrough in core technology results in a mineral core that provides a 100% waterproof, childproof and pet safe floor.
MAKE FLOOR – MARITIME
Maritime from Create Flooring is a high-quality floor that offers the durability needed for everyday life. The line aims to provide features that help consumers realize a greater return on their flooring investment. The MSPC collection, with a 20-mil wear layer and aluminum oxide finish, is waterproof, stain and scratch resistant
THE DIXIE GROUP — TRUCOR
Made in the USA, Trucor Applause brings peace of mind to active families. Whether it’s the Truwear Advanced Performance Finish that provides scratch resistance, durability under high foot traffic and repellency against spills and accidents, or the 1.2mm attached pad that creates a quiet floor underfoot, Trucor delivers Applause
The two main features that draw consumers to Ensignium are its natural aesthetic and waterproof properties. Ensignium also has impressive scratch resistance thanks to EF’s Evertuff coating. Unlike traditional wear layers that can produce a glossy film under certain lighting conditions, Evertuff’s matte finish gives the product a more natural look.
INHAUS – THEY ARE ECLIPSE, ELANDURA
Inhaus’ Sono Eclipse and Elandura are ideal for those looking for durable, functional and beautiful products. Sono Eclipse and Elandura are free of plasticizers, phthalates and contain no PVC. The core’s proprietary process combines natural mineral powder and polypropylene under heat pressure; that’s it – no other additions
LION FLOOR – NATURAL ESSENCE PLUS
Lions Floor produces high quality rigid core SPC floors that are pet and child friendly. The SPC floors use the Uniclic system, which allows it to be packed closely together and pressurized to create a 100% waterproof surface. A 20 mil wear layer provides a non-slippery, scratch resistant surface. The foam backing has a sound dampening effect.
MANNINGTON — ADURA RIGID
Adura Rigid floors are child and pet friendly as they are waterproof, scratch and dent resistant and easy to maintain. In addition, Adura Rigid floors feature Microban, which helps protect the floor surface 24/7 against bacterial growth and remains 99% cleaner than untreated surfaces.
The Everlife Rigid Core collection from MSI offers on-trend elegance and durability. Everlife LVT is 100% waterproof and protected with CrystaLux, a wear layer that protects against everyday scratches, spills, pet accidents, dents and sun damage. Dunite Oak from Everlife Rigid Core is 100% waterproof
With new wood and stone collections, multiple price points and an assortment of authentic styles and textures, Pergo Extreme offers customers extreme durability at any price. And since Pergo Extreme is dent resistant, childproof, pet resistant and waterproof, you have fewer customer claims.
With the built-in protection of Microban, Phenix Rigid Core offers a floor suitable for families with children and pets. The addition of Microban is the finishing touch that makes it the ideal choice for busy families. Phenix floors are easy to install and resistant to dents and scratches.
REPUBLIC FLOOR — PURE SPC MAX
Republic’s Pure SPC Max planks feature the company’s Bio-Guard antibacterial acoustic EVA backing to help prevent mold and mildew growth. Pure SPC Max has a 25 year residential limited warranty and a 10 year limited commercial warranty. It is ideal for settings that require maximum durability.
SHAW FLOORS—FLOORTÉ ELITE
Elite in design and performance, retailers don’t have to compromise with the new Floorté Elite series. The styles are 100% waterproof and feature Enhanced Natural Realism technology that closely mimics hardwood images. PAWdefense technology protects against pet nails and other common household activities.
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