Crossville updates website, adds functionality
Crossville, Tenn.—Crossville has updated its website, crossvilleinc.com, with enhanced functionality to better enable designers and specifiers to easily identify and select tiles and access the latest trend ideas and information.
“Designers spoke, and we didn’t just listen, we took action,” explains Lindsey Waldrep, Crossville vice president of marketing. “We implemented these website updates based on feedback from specific designers and our distribution network. Our goal with every website feature is to help designers select our tile collections with confidence.”
Following is a list and explanation of each of the site updates:
Zoom, view in 3D, download quickly
The site’s product pages now offer the ability to zoom in up to four times to see product details. There is also a 3D display and a quick image download feature. These features can be found at the bottom left of each product image card. Simply select an individual product image from a product’s main page to get started.
Sort products faster
Searching for products in Crossville is now easier than ever, as categories are separated by tiles, panels, and slabs in the search navigation on the Products page. With this update, visitors can find the exact option they are looking for faster and easier.
Easy access to Look Books
Quick links to Crossville’s library of digital lookbooks are now included on the Design Inspiration page. This handy feature makes it easy to find and share these visually exciting publications with the latest colors and trends.
“One of the core values of our company is continuous improvement, and that certainly applies to our website strategy,” said Waldrep. “We’re constantly making improvements based on the way designers interact with our digital resources.”