Colossus builds web marketplace to connect solar installers and residential customers

To address a growing solar energy market, colossia technology company, has developed an online solar lead marketplace that can connect PV contractors with interested residential customers.

Credit; colossi

“The solar market is growing at a tremendous pace and installers are facing many challenges, including rising customer acquisition costs and fierce competition,” said Heather Griffin, Colossus Co-CEO. “As a company focused on helping businesses grow, we provide qualified solar leads along with expert advice to help improve campaign performance so our partners can close more solar deals.”

Colossus generates traffic and sales leads through its own websites and landing pages. It provides access to leads through an affiliate network of partners who follow consent-based lead acquisition models.

“In less than a year, we’ve used the help of Colossus to add a significant number of appointments and sales for our field staff,” said Colleen Butterfield, VP of customer acquisition at ADT Solar, a rooftop solar installer. “I am confident in the Colossus Marketplace and the real-time digital leads we have acquired will allow us to reach new, qualified homeowners so our sales team has more opportunities to sell and close with the right prospects.”

News item from Colossus

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